Become a smarter fruit shopper!

About

Tom Kovacevich, aka Tommy K, is general manager of, and a fruit buyer at TMK Produce a wholesale produce distributor located in Philadelphia. Tom travels extensively meeting growers and ever learning more about his passion, fresh produce. Tom knows how important it is for a diet to include fresh fruit and vegetables. He also knows that specific produce items are most healthful and delicious at certain times of the season. Fruit in particular is more and more, grown for appearance, the appearance that will entice you to buy it. Surely you have purchased a perfect looking piece of fruit only to be totally disappointed. This is a waste of money, as fruit can be expensive. So why not hear from an unbiased expert, what is best NOW.

Every month Tommy K will post his three picks of what fruits are BEST NOW, one or more out of the ordinary FRUITS TO TRY, and one or more FRUITS TO AVOID for the current month.

Vegetables are easier to tell if they are not good, lettuce will appear yellowing or wilted, asparagus, broccoli, cauliflower, cabbage and on and on really start to smell terrible as they are going bad, fruit can be deceptive, that is the reason for this site. STOP wasting your money, take advantage of this FREE site, it will be like you have a brother in the business….

Want to know about other common fruits at the market? Check out the "Fruit Buying Guide" updated monthly.

Looking for recipes? WATCH Chef Melissa (Coming soon!).

Curious about past months? Explore Archived "Fruit Buying Guides", link is located bottom of welcome page.

Challenging for all ages, try the FRUIT IQ GAME, What's your Fruit IQ? Score 100% and you WIN a Best Fruit Now T-Shirt!

If you enjoy this FREE site please consider supporting the cause by making a purchase at the Best Fruit Now STORE. Every customer gets a free gift with purchase. Our 100% Organic Tees are the most comfortable tees I have ever owned, you will not be disappointed!

Also, consider the book "In Defense of Food" by Michael Pollan, this is a "How to Guide" for eating healthy in the processed food world we live in! There is also a Chrome Fruit Rack for sale, this handsome fruit holder provides a great way to keep kids excited about fruit!

Please note, we all should consume 5 to 10 servings of produce a day for optimal health. With the proper habits this is very easy to do, there are 30 plus great produce items to buy every day, more than you can consume. Please use this site to help you choose additions to your routine. Keep enjoying that banana, apple, or handful of blueberries every morning. Eating the Best Fruit Now selections should be additions to, rather than in place of, your everyday favorites.

Enjoy the site!

Tommy K

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